People tell me they hate being bothered by cold calls and therefore they would never stoop so low as to phone someone themselves for freelance and consulting assignments. However, I’d guess that the vast majority of the calls they receive are quite unlike the calls I make and fall far short of my criteria for justifiable phoning.
Entries Tagged as 'Feature Article'
Cold calling for freelance & consulting work is OK if…
November 16th, 2011 · No Comments · Feature Article, cold calling for freelance and consulting
Tags:"Diana Schneidman"·"Stand up 8 times"·cold calling·cold calling for consulting clients·cold calling for freelance
Should introverts phone for freelance and consulting assignments?
November 9th, 2011 · 2 Comments · Feature Article, cold calling for freelance and consulting
An introvert is a person who is energized by being alone and whose energy is drained by being around other people. An introvert can phone for freelance and consulting assignments just as effectively as an extrovert.
Tags:"Diana Schneidman"·"Stand up 8 times"·cold calling for freelance and consulting assignments·cold calling for freelance clients
When social networking strikes out
October 30th, 2011 · No Comments · Feature Article, Social networking, cold calling for freelance and consulting
Making a sale requires more than “know, like, trust.” To sell a high-priced, game-changing resource to a company, the organization must be open to change and able to manage this change process.
Tags:"Diana Schneidman"·"Stand up 8 times"·cold calling for consulting clients·Social networking
Should freelancers sell the ability to solve client problems?
October 25th, 2011 · No Comments · Feature Article, Marketing
In approaching prospects for freelance assignments, if you want to position services as solving client problems, point out problems that are universal rather than portraying the prospect in a negative light. Offering to solve problems unique to the prospect is not a winning idea. It’s a turnoff. An insult.
Tags:"Diana Schneidman"·"Stand up 8 times"·cold calling for freelance·marketing for freelance
Courageous marketing doesn’t require all that much courage
October 18th, 2011 · 4 Comments · Feature Article, cold calling for freelance and consulting
In freelancing and consulting, it’s not the cold calling for assignments that’s scary. It’s what happens after prospects engage in conversation with us. And it’s what happens as we undertake the freelancing or consulting assignment itself.
Tags:"Diana Schneidman"·"Stand up 8 times"·cold calling for consulting clients·cold calling for freelance
Do you know how to READ online posts? (I’m serious!)
October 12th, 2011 · 1 Comment · Feature Article, Social networking
Communicating is a two-way street. When we write online, we want to create relationships imbued with know, like, trust. However, because these messages may be composed in haste and ultra-succinct, the recipient must do his share in the communications process and read what we send with his interpretation of know, like, trust.
Tags:"Diana Schneidman"·"Stand up 8 times"·Social networking
New reason to start freelance & consulting: Hiring process becomes even more stupid
October 4th, 2011 · No Comments · Feature Article, freelancing and consulting
A new reason to start freelancing and consulting: The hiring process is becoming ever more ridiculous and job seekers need an alternate activity so you don’t go plumb crazy from the job hunt.
Tags:"Diana Schneidman"·"Stand up 8 times"·start freelancing and consulting
Advice from George Clooney
September 26th, 2011 · 1 Comment · Feature Article, cold calling for freelance and consulting
When personally contacting prospects for freelance and consulting services, concentrate on helping them rather than whether they “like” you.
How much pay is too much for a consultant?
September 19th, 2011 · 5 Comments · Feature Article, How much to charge
When a consultant gets a public contract with a high hourly rate, the public may not understand why that rate may actually be quite reasonable.
How do you compare to other freelancers?
September 13th, 2011 · No Comments · Feature Article, Freelance
Ed Gandia, founder of International Freelancers Day and a freelance writer himself, has just issued his 2011 Freelance Industry Report, which compiles August 2011 data on more than 1,200 freelancers in diverse professions around the world. The 53-page (!) report is impressive for the amount of data gathered and the timeliness of its release.
Tags:"Diana Schneidman"·"Stand up 8 times"·cold calling for freelance·freelance rates