Sticking with your niche (when you’re not sure what your niche is)
How can you, a new freelancer or consultant, ensure consistency in your marketing message every time it is conveyed? Determine your...
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Diana Schneidman
May 27, 20203 min
Why job boards don’t work: a contrarian view
A friend recently landed a job through Craigslist. She will finish her coursework for her bachelor’s from a California college in August...
Diana Schneidman
May 25, 20202 min
A whole ‘nother networking problem
The other night I went to a networking event where we went around the room, introducing ourselves and announcing the types of connections...
Diana Schneidman
May 25, 20202 min
Who to phone for freelance and consulting assignments?
You’ve wrapped your brain around the idea of telephoning the best prospects for freelance or consulting assignments, right? Or maybe you...
Diana Schneidman
May 25, 20203 min
Perfecting your freelance / consulting contract
If you are new to freelancing or consulting, it’s the classic question of which comes first, the chicken or the egg? Specifically, if you...
Diana Schneidman
May 25, 20203 min
Should you ask one person for a freelance and a full-time job at the same time?
Sounds efficient, right? Let’s say that your goal is simply to work in your chosen field. And to earn an income doing it. As soon as...
Diana Schneidman
May 25, 20202 min
What should I say when I phone a prospect?
Telephoning for freelance or consulting assignments is a straight-forward task. You ask if they use freelancers and offer your services....
Diana Schneidman
May 25, 20202 min
How can I know if I will succeed at freelancing?
Recently I worked with a new client who asked this very question before embarking on a telephone campaign for freelance writing...
Diana Schneidman
May 25, 20202 min
Why cold calling is so much easier than social networking (honest!)
Ever wonder why telephoning (commonly referred to as “cold calling”) is so much easier than social networking? Probably not. Most people...
Diana Schneidman
May 25, 20202 min
Why start your own freelance / consulting practice? (Part 3)
Here are more terrific reasons to become a freelancer or consultant. These ideas may really inspire you along this new path. (For links...
Diana Schneidman
May 25, 20202 min
The best telephone script is the one you feel most comfortable with
If you set out to use allegedly no-fail, pin-em-down-every-time language in your sales telephoning because some expert says you should...
Diana Schneidman
May 25, 20203 min
Why start your own freelance / consulting practice? (Part 2)
Last week I shared four great reasons to become a freelancer or consultant and now I’m adding four more to the list. (I claimed there are...
Diana Schneidman
May 25, 20203 min
Why the law of attraction serves us badly in this recession
The law of attraction is the belief that your thoughts manifest as your reality. Everything you have in your life has been attracted to...
Diana Schneidman
May 25, 20203 min
Why start your own freelance / consulting practice? (Part 1)
There are a zillion good reasons to set up shop as a consultant or freelancer. Let’s start with four of them. Earn money. Well, duh....
Diana Schneidman
May 25, 20203 min
What is full-time work for a freelancer or consultant?
One downside of self-employment is that there’s no one to set your hours except yourself. And when you work for yourself, you may have...
Diana Schneidman
May 25, 20203 min
Dog gone it! What we can learn about marketing from a canine
Peter Bowerman in The Well-Fed Writer, his best seller about how to freelance, retells a story he learned from his sales manager during...
Diana Schneidman
May 25, 20202 min
My favorite time—and life—management technique
You know, if you’re the kind of person who sets daily goals, eventually (after like maybe day one or day two) you’ll have a day when you...
Diana Schneidman
May 25, 20204 min
Telephoning so it feels OK
Recently I reconnected with a long-ago acquaintance dating back to my life in Columbus, Ohio, in the early 1990s. Finding Miriam brought...
Diana Schneidman
May 25, 20203 min
Telephoning the impenetrable corporate fortress
Michele writes: What kind of strategy do you suggest when the person you’re trying to reach with your marketing is very insulated? One of...
Diana Schneidman
May 25, 20201 min
So what's the money like?
Nick Corcodilos in today’s “Ask The Headhunter” ezine embarks on a new theme: how to say it. He explains this as “advice on how to say...
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