top of page
The Blog
  • Diana Schneidman

My resolution: To save you time and waste less of my own

My new resolution: I will cut back drastically on reading emails and online content.

I waste way too much time at my computer on reading that is somewhat work related but does not propel me forward relative to the time I invest in it.

Why now? Typically we undertake resolutions on January 1, but that’s far too long to wait to take action. Even waiting to the half-year point of July 1 is too far off.

The big picture. Supposedly we are all desperate for more information. Supposedly we all yearn for more free information most of all.

Not true, I contend.

Enticing headlines and problem-solving promises seldom live up to expectations. However, they still lure me in because I have lacked willpower.

A few years ago I removed solitaire from my computer. A huge step forward. Now I am tightening my definition of junk content.

Here is what I will do for you:

  1. I will continue to confine myself to a newsletter with one article each week. Allegedly, readers crave constant blogging and newsletters so they can enjoy a deep connection with someone they know, like, and trust. I, however, prefer to receive less. So I will send you less. (I occasionally send a second issue related to a service I offer, such as coaching.)

  2. I will not send out the exact same email repeatedly on the assumption that people overlook newsletters so flooding them with repeat content is doing them a favor.

  3. I will publish more books on Kindle, an economical way to share information. Just as I prefer to buy information on Kindle, I wish to make my content affordable to readers.

Here are my steps to success:

  1. Quit signing up for work-related lists unless I see something truly spectacular. That’s pretty rare.

  2. Delete more and delete faster. (I have a spam filter on Microsoft Outlook, but it’s not so good. Still, it gets the job done if I exercise discipline.)

  3. Limit the newsletters I regularly read. I have eight on my must-read list. I have some level of personal relationship with five of them. None writes a true newsletter more than once a week, and some write much less often.

  4. Stop buying information products.

  5. Start research with my existing Delicious links. Then buy marketing books on Amazon if I need more info, generally purchasing the lower-cost Kindle version. I like nonfiction books because they often pull together the best information in a thoughtful, thorough presentation.

  6. Tackle a substantial project, generally a writing project, early on each workday so it stays top of mind.

Originally posted 6-2-15

0 views0 comments

Recent Posts

See All

The (U.S.) Freelancers Union has announced the topic for its September meeting: Living the 4-Hour Work Week. Yes, the New York City-based organization will share helpful hints on how to make enough do

Understanding the competition is a very good thing . . . maybe. We can pick up product and marketing tips and use what we learn from others to develop our competitive edge. But we also risk using what

Yes, as everyone recommends, it’s good to have a good contract in place. A contract clarifies to both parties what the assignment is about and the terms under which the work is completed. However, the

Post: Blog2_Post
bottom of page