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“Normal” customers are a blessing
Abe Lincoln said that God must love the common man since He made so many of them. If that’s so, I have days as a freelancer where I...
Diana Schneidman
Jun 29, 20202 min read
Have you planned your Third Age?
I have just discovered a wonderful new term that fills a real need in our contemporary lexicon: Third Age. Definitions vary, but a...
Diana Schneidman
Jun 29, 20202 min read
Apples vs. oranges in cold calling: tips for going orange
Many marketing coaches who work with freelancers, consultants and other solo entrepreneurs pontificate on the evils of cold calling. They...
Diana Schneidman
Jun 29, 20202 min read
Is cold calling worth the effort? (And why the answer is YES!)
Much as I wish it were otherwise, I concede that astronomically high success ratios with cold calling are strikingly rare. I wish it were...
Diana Schneidman
Jun 29, 20202 min read
The perfect cold calling script for freelancers and consultants
Writing out your script helps, but it’s over the course of delivering it again and again that the rough edges wear away. Before making...
Diana Schneidman
Jun 29, 20203 min read
Cold calling and its connection to creativity
The March 21, 2011, New Yorker has a fascinating story on Barry Michels and Phil Stutz, psychoanalysts to screenwriters with writer’s...
Diana Schneidman
Jun 29, 20201 min read
Freelancing and consulting while you look for a job?
The most important reason to market by phone If you are looking for a regular job while you also try freelancing and consulting, start...
Diana Schneidman
Jun 29, 20202 min read
How to freelance & consult: A great resource on what to charge
I heartily recommend What to Charge: Pricing Strategies for Freelancers and Consultants, by Laurie Lewis. The second edition has just...
Diana Schneidman
Jun 29, 20202 min read
Blogging for Money: The Most Certain Way to Profit by Writing Blogs
The most certain way to profit from blogging is to sell your freelancing writing services to a business, professional or association...
Diana Schneidman
Jun 29, 20202 min read
Phoning for work when you’ve been told not to (or it’s implied)
Whether applying for a “regular” full-time job or for freelance / consulting assignments, sometimes we are instructed to approach posted...
Diana Schneidman
Jun 28, 20202 min read
A number that will make you feel good
The number is $26,964. Now for the explanation: That’s the median individual income in the U.S. (This is the 2008 figure, from the 2011...
Diana Schneidman
Jun 28, 20203 min read
3 things I dislike about the Gladwell 10,000-hour Law
I don’t follow many people on Facebook, but I often check in on Tama J. Kieves, author of This Time I Dance! She recently wrote about...
Diana Schneidman
Jun 28, 20202 min read
2 things you DON’T have to know to be a freelance writer
If you are just getting into freelance writing—and even more so if you’ve been at it for awhile—you understand the value of a niche. If...
Diana Schneidman
Jun 28, 20203 min read
How to research freelance and consulting prospects
. . . but wait! I already have researched them Tracking down contact info for freelance / consulting prospects is research enough,...
Diana Schneidman
Jun 28, 20202 min read
The secret to charging high freelance and consulting rates
The secret to charging high rates for your freelance and consulting services is to start by charging moderate rates. The common wisdom...
Diana Schneidman
Jun 28, 20202 min read
Hey, freelancers, sorry if I’m exploiting you
I’ve got a complaint about something that I see other freelancers and consultants doing. They whine about how their lousy clients divert...
Diana Schneidman
Jun 28, 20202 min read
Try freelancing and consulting: the proactive alternative to unemployment
In light of disturbing unemployment figures, consider freelancing and consulting as short term—or even permanent—alternatives to the job...
Diana Schneidman
Jun 28, 20202 min read
How to get paid what you are worth. A curmudgeon speaks up
In the past few years I have seen lots of courses, teleseminars and other info products on how freelancers and consultants can get paid...
Diana Schneidman
Jun 28, 20202 min read
How to get paid WHEN you are worth
Great interview on Colbert Report on Feb. 17. Stephen interviewed Jeffrey Leonard, who wrote an article in Washington Monthly about how...
Diana Schneidman
Jun 28, 20203 min read
Freelance writers: how to identify the best business-writing prospects really fast
Here is a sure-fire way to identify the best prospects for your freelance writing services: Look at their online presence and go after...
Diana Schneidman
Jun 28, 20203 min read
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